We are more than a beauty brand
Feminine and feminist, we empower every woman through science , pioneering beauty products , and services .
L’Oréal South Africa present Beauty University
Beauty University is an exclusive one-day event designed to bring beauty enthusiasts closer to the brands they love. Hosted by L’Oréal South Africa, this immersive experience takes place on 28 June 2025 in Johannesburg and welcomes 2000 guests for a day filled with inspiration, education and discovery.
Our deepest repair for instant hair transformation
Elvive Bond Repair
Bond Repair complex with citric acid penetrates deep into the hair cortex to rebuild inner broken bonds.
Instantly lock in your flawless look
3 Second Setting Mist
This lightweight, fast-drying mist sets your look in just three seconds, locking in freshness and preventing smudging or fading. Enjoy a flawless, enduring finish all day.
Improve your routine
Show your new look more love